Operational Drag
Manual workflows quietly drain the margin AI could be recovering for you.
AI Strategy · NextGen SEO · Agentic Systems
Stop guessing. Start growing with Generative AI.
Most businesses know AI can transform them — they just don’t know where to start. I turn that uncertainty into a clear, measurable growth plan: 17+ years of global consulting, Lean Six Sigma discipline, and next-gen SEO that gets you found on Google and cited in ChatGPT.
5.0 rating · 127+ reviews · clients across 15 countries
Animated terminal illustration: an AI consulting run that loads generative AI models, analyzes SEO performance, reports organic traffic up 187 percent and leads up 92 percent, applies Lean Six Sigma optimization, and deploys an AI-powered growth strategy with 3.2x ROI improvement.
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Years Experience
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Countries Served
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Rating (127+ reviews)
Azure AI/ML certified · Lean Six Sigma · 14 GPTs on the OpenAI GPT Store
Tools & Technologies
The Problem · Why growth stalls
Is invisible online presence and inefficient process capping your growth?
Invisible Online Presence
If buyers can’t find you on Google and in AI answers, you don’t exist.
The AI Implementation Gap
Everyone says “do AI.” Almost nobody tells you where to start or how to measure ROI.
I fix all three — with a plan you can measure, and systems that actually ship.
What I Do · Four ways I create leverage
Leverage, not hype.
I don’t sell AI for its own sake. I sell the discipline that makes it pay — from the first problem statement to the shipped, running system.
01 · Agents & automation
AI Strategy & Consulting
Harness Generative AI to automate work and build a real edge.
- Custom AI agents & GPTs for your workflows
- AI workflow automation (OpenAI AgentKit)
- Prompt engineering & RAG
- AI roadmaps tied to business goals
- ML on Microsoft Azure
- RPA automation
02 · NextGen SEO (AEO/GEO)
SEO & Growth Marketing
Get found on Google and cited by AI.
- Answer Engine Optimization for ChatGPT/Perplexity/Gemini
- Generative Engine Optimization
- Schema & structured data
- Core Web Vitals & technical SEO
- Data-driven keyword & content strategy
- Organic traffic + conversion growth
03 · Build & ship
Web Design & Development
Sites that load fast and convert.
- WordPress, Shopify & custom builds
- eCommerce with payments
- Responsive on every device
- Hosting, maintenance & security
- Performance optimization
- Custom functionality & integrations
04 · Process discipline
Lean Six Sigma Consulting
Fix the process before you automate the chaos.
- DMAIC structured problem-solving
- Kaizen & continuous improvement
- Change management
- Lean 5S, visual boards & daily management
- QMS implementation
- Agile & Scrum adoption
The Flagship · AEO Agent X
Ten years of search expertise, running as AI agents.
AEO Agent X is where over a decade of my own search and content work ended up. Every editorial rule, every on-page checklist, every hard-won lesson about what actually ranks and what actually gets cited — encoded into agents that run content creation end-to-end: research, strategy, brief, draft, humanize, SEO review, images, internal links, schema, publish. Nothing goes live until you approve it.
- 0+ years of search & content expertise, encoded
- 0 from keyword research to published post
- 0 manual steps between brief and draft
Visit AEO Agent X
aeoagentx.com · live product
Rank on Google.
tracking rankingsGet cited by AI.
earning citationsWin generative search.
optimizing answersNever go quiet.
queue scheduledAn AI SDR that books meetings.
sequences runningThe pipeline
run #4821 · live
01
Ingest
GSC, site scrape, competitor analysis, SEO audit, Ahrefs keywords.
02
Strategist
The central brain plans the calendar, topics, and briefs.
03
Writer
4-step
Draft → humanize → SEO review → ship clean HTML (+ images).
04
Compliance Gate
A 0–100 linter holds weak drafts.
05
Eval Gate
Fixes issues at the brand source.
06
Publish
WordPress, Shopify, or React — on your say-so.
“Nothing goes live until you say so — never bulk AI spam under your brand.”
Proof · Numbers, not adjectives
+0%
Organic traffic growth on an asset-tracking client — “qualified inbound leads in dozens per month, where there had been zero.”
Real companies, real results.
I run marketing and AI builds for operating companies across:
- GPS & asset tracking
- Fleet telematics
- Industrial fasteners
- Awards & recognition
- Artisan retail
- Family entertainment
- Luxury hospitality
- Golf & sports tech
Client names and references shared on request — not published here.
Selected engagements.
A sample of the work behind those numbers. Sectors named, clients not — the details are theirs, not mine to publish.
Organic growth program end-to-end: technical remediation, a sustained content engine, and an internal-link architecture built to earn AI citations. Qualified inbound moved from zero to dozens of leads a month.
Full catalogue content audit: product pages rewritten for search intent, metadata corrected at scale, dead URLs remediated, and a specification tool built to capture high-intent technical queries.
Blog architecture rebuilt and migrated onto a new commerce platform without losing a single ranking — redirects mapped, canonicals preserved, publishing cadence restored.
Bookings were completing off-site, so analytics reported nothing and the content looked like it was failing. Diagnosed the measurement gap and rebuilt tracking end-to-end — the channel had been working the whole time.
Search Console diagnosis down to the page: indexation faults, template-level duplication, and keyword cannibalisation between competing pages — untangled and consolidated into a single ranking asset per topic.
A frightening traffic drop turned out to sit almost entirely in a non-core segment the business did not monetise. Isolated the real cause, protected the revenue-driving pages, and stopped a costly overcorrection.
I also build products & tools.
Marketing is half the story — the other half is a portfolio of AI products, tools, and agents I’ve shipped.
AEO Agent X
A platform where AI agents run SEO, AEO, GEO, social, and outreach end-to-end. Built for content good enough to be cited by AI — and nothing publishes until you approve it.
Hunt
An AI SDR that researches prospects, writes personalized cold email, and books meetings on autopilot. It fills the pipeline without a human chasing lists.
ProbSolve AI
A suite of AI reasoning tools I built with Frank Shines — DMAIC, first-principles, change management, and design thinking. Structured problem-solving for teams that want answers, not just a chat window.
Custom GPTs
14 published GPTs on the OpenAI GPT Store, plus private ones tuned to a client’s playbook, tone, and data. Purpose-built assistants that each do one job extremely well.
RAG Chatbots
Retrieval-augmented chatbots trained on your own documents and embedded on your site. They answer in your voice, cite your sources, and never invent your policies.
Sales & Marketing AI
AI-powered tools for sales enablement and marketing training, wired into your CRM and ERP. Automations that qualify leads, draft outreach, and keep your systems in sync.
Custom AI Agents
Bespoke agents that own a real workflow — research, drafting, data entry, reporting — inside your stack. Designed to remove the repetitive work, not add another dashboard.
StakeBoard
A project board that tracks equity and profit-share across contributors. Everyone sees who owns what, and what each contribution is worth, in real time.
…and much more — bespoke automations, integrations, and full AI transformations. Stacks: Next.js/React, FastAPI, Postgres, OpenAI.
The Book · AI or Die
The book behind the discipline.
AI or Die (Wiley, 2025) is the playbook I co-authored with my partner and mentor Frank Shines — former IBM & EY consultant and Lean Six Sigma Master Black Belt. Its thesis runs through everything I build: adopt AI deliberately and tie it to ROI, or get left behind by those who do.
“While others still play the old SEO game, Umer is leading the charge in NextGen AEO/GEO — he doesn’t just understand AI, he knows how to weaponize it for growth.”— Frank Shines, co-author of AI or Die
In Their Words
Clients keep the receipts.
“In 30 years of consulting with Fortune 500s, I’ve met few people who can navigate the technical complexities of GenAI while maintaining a relentless focus on ROI. Umer is one of them. As my partner at Analytics AIML and co-author of AI or Die, he has been the architect behind our most ambitious digital transformations.
While others are still playing the old SEO game, Umer is leading the charge in NextGen AEO/GEO. He recently spearheaded a strategy that delivered a $12M revenue lift for a client. If you need a strategist who bridges deep technical execution and high-level business transformation, Umer is the gold standard.”
Frank Shines
Author of AI or Die · Partner, Analytics AIML · Ex-IBM, EY, USAF
“What started as an SEO engagement quickly evolved into much more. Umer’s AI-first approach, combined with deep expertise in SEO, AEO, and digital strategy, has consistently delivered measurable results — significant growth in organic traffic, qualified leads, and sales. What sets him apart is that he thinks like a business strategist, not just a marketer.”
Gabriel Weeks
CEO, GPX Intelligence
“I work with Umer daily at GPX Intelligence, where he leads our SEO, website development, and backlink strategy. He’s been instrumental in turning around our organic performance — driving meaningful improvements in rankings, traffic, and, most importantly, qualified enterprise leads into our pipeline. If you need someone who can execute and deliver measurable SEO impact, I highly recommend him.”
Mitch Belsley
Executive, GPX Intelligence
“I have worked with Umer for over 10 years, and he is a man of integrity who always delivers on his commitments. His expertise in Generative AI and automation has helped take our business to levels we never thought possible. If you’re looking for someone who thinks strategically, executes reliably, and genuinely cares about your success, I highly recommend Umer.”
Billy Colucci
Colucci Custom Awards
“I’ve been working with Umer since 2015, and over the years he has become much more than my website developer and SEO expert — he’s someone I truly trust for business and technology advice. He’s helped me grow through website development, digital marketing, AI automation, and strategic guidance, always looking at the bigger picture instead of quick fixes.”
Lisa Lawrence
CEO · Team Building Facilitator
5.0★ · 127+ reviews · clients across 15 countries
- GPS & asset tracking
- Fleet telematics
- Industrial fasteners
- Awards & recognition
- Artisan retail
- Family entertainment
- Luxury hospitality
- Golf & sports tech
Let’s talk
Have a problem worth solving?
Tell me what you’re trying to make disappear. I’ll get back to you within 24 hours with ideas on how I can help — and if I’m not the right fit, I’ll tell you who is.